DIAMOND Marketing

Marketing planning, strategy and management for GovConnection, one of the leading direct market resellers to public sector markets.
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Vertical market confirmation and development, for a mid-sized data storage company.
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Targeted lead generation into new verticals for a well-funded e-commerce applications company.
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Customer profiling and segmentation for new product line for a $2B enterprise software company.
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Federal Government marketing and GSA program for large PC and server manufacturer.
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Product marketing for an Asian company looking to enter the US market.
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Intelligent Transportation Systems (ITS) program development, positioning, and implementation for US branch of a global 2000 electronics company.
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Launch of a growing business software company into 3 new vertical markets.
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diamond Marketing helps Ingram Micro GovEd Alliance companies grow business in the public sector markets (government and education) by designing, developing, implementing and managing sound, smart, and effective marketing efforts that accelerate sales. Our motto, “Marketing that does not lead to revenue reward is a HUGE waste of time and money” resounds with executives and sales leaders at technology and professional services firms pursuing those markets. We are pleased to team with Ingram Micro to offer you our services.

Strategic Market Planning and Implementation Outsourcing: Seasoned outsourced staff leadership (marketing VP or director for hire) and highest-quality staff work to get your marketing plan developed faster and implemented quicker.

Product Marketing Service Engagements: Product marketing plans include market sizing, product requirements, message development, product delivery, sales/channel, and launch and communications strategies.

Marketing Communications and Lead Generation Projects: DIAMOND Marketing can put together the most cost-effective and highest quality customer communications program which may include seminars, telesales campaigns, direct marketing programs, and e-campaigns.

Marketing Training and Consulting: Each program is available on an hourly, daily or weekly basis and is open to your entire sales and marketing organization. Services are available either on-site at your location or via our convenient Web or Conference Call-based On-Demand Delivery System. - Whichever works best for you and your management team! Current modules available are:

Custom Marketing Consulting (Customized per your requirements)

Trade Show Excellence: How to Maximize Your Event Execution

Contract Marketing: How Do You Maximize Your Contracts

Getting Your Marketing and Sales in Sync

Public Relations Strategies

Market Training and Staff Development